The Kohl’s Blog

As a new contributor to the blog team, I have been accelerating its momentum by finding solutions to their basic visual needs, in addition to identifying opportunities for cross promotion and merchandising. Without a budget, I leveraged old email concepts that went another direction, and partnered with stylists and copywriters to bring a fashion story to life. Leveraging program shoots and knowledge of the process, I did everything from digging up background plates to finish up the story to reaching out to new partners. It's been a great exercise of creativity and collaboration.

PROJECTS

  • project_6_Kblog
  • project_6_Kblog